Sample dating spreadsheet
Soon, Rudder’s insights and wry wit were attracting millions of views.
All of a sudden, Rudder, a one-time indie actor and rock star, had transformed himself into a dating laureate for the data age.
Rudder’s talk at the Empiricist League borrowed from the book’s first chapter, covering the basics of whom we’re attracted to and why.
Accompanied by a slideshow, he brought up a chart Both charts are reprinted here from the book “ DATACLYSM: Who We Are When We Think No One’s Looking” by Christian Rudder. Published by Crown, a division of Random House LLC, a Penguin Random House Company.
Every person coming to OKCupid has the opportunity to answer thousands of questions about what’s important to her and her prospective mate.
The site runs the answers through some calculations to determine a match percentage for any given couple and then shows it to them. Rudder, who lives in the Williamsburg neighborhood of Brooklyn, is married and has never been on an online date.
So even just the fact of publishing some stats felt kind of transgressive.” Rudder’s first post about race — “How Your Race Affects The Messages You Get” — topped 1 million views. His writing on OKTrends didn’t somehow speak to a larger, introspective truth.
“Women who are, say, 28 find guys who are also 28 about the most attractive, and so forth.Rudder, who has a kind of self-effacing charisma (“This segues to the next point on my shitty piece of paper here”) stammered for a bit and smiled. “This is attractiveness votes, so think of this as our proxy for lust,” he said. She was looking for a clear-cut answer, a capital-T Truth. So that’s just a thing.” A flawed, messy, human thing that we probably could’ve intuited, but now, thanks to the data, we know.“It is kind of terrible.” Later, somebody in the crowd shouted a question: “Could you point to an age at which, for a woman, it’s not even worth signing up? In the age of Big Data, the empirical has deciphered the intimate. udder is now the president of OKCupid, but in 2009, before he started OKTrends, OKCupid was close to the end.These days, this kind of data-as-PR strategy is commonplace for startups.After the recent earthquake in Napa, Jawbone, which makes a fitness tracker, showed how the earthquake disturbed users’ sleep.